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Service 01 · System Integration

Your systems, talking to each other.

Most teams already own the right software; the friction sits between the tools. We connect email, messaging, CRM, spreadsheets, accounting and AI models into one documented flow, then hand it to your staff to run.

Problems we solve

Where work stalls, and what we build.

Staff copy data between systems by hand
Automated, logged hand-offs between your existing tools, with error alerts instead of silent failures.
Every tool has its own version of the truth
A defined system of record for each data type, and sync rules everyone can read.
Integrations nobody inside the company understands
Plain-language runbooks and diagrams handed over to your staff, plus a named internal owner.

Scope of work

What we deliver.

Deliverables

  • Integration map: systems, data objects, direction and frequency of sync
  • Built and tested connectors / automations between agreed systems
  • AI steps (classification, extraction, drafting) where they add value, each with an approval gate where needed
  • Error handling, logging and alerting
  • Runbook, architecture diagram and admin credentials held by the client
  • Training session for the client's system owner

Out of scope

  • Holding software or AI-tool licences in SML's name. We order them for you, in your name.
  • Custom replacement of core systems (e.g. building a new ERP)
  • Hardware, networks and device support
  • 24/7 on-call support unless agreed in a Care Plan

Other work can be quoted separately; excluded practices are never offered. Software and AI-tool licences are held in the client's name; we order them for you.

Phases

Discover › PoC › Build › Handover › Care

What happens in each phase of a System Integration engagement. You decide at the end of each phase whether to proceed.

System Integration — phase plan
PhaseWhat happens
01 · DiscoverInventory systems, accounts and data; agree the system of record for each data type.
02 · PoCConnect two systems end to end on one workflow using test data.
03 · BuildBuild the remaining agreed integrations; test with real volumes; fix edge cases.
04 · HandoverTrain your owner; confirm all accounts and keys sit with you; hand over documentation.
05 · CareMonitor, fix breaks caused by vendor changes, and add new connections under the Care Plan.

Scope, timing and handover arrangements are agreed with you.

Responsibilities

Client does vs SML does.

Split of responsibilities — System Integration
Client doesSML does
Own and pay for all software subscriptions and API accessDesign the integration architecture
Provide admin access for the build periodBuild, test and document every connection
Name an internal system ownerSet up logging, alerts and approval gates
Approve go-live and sign off test resultsYour team holds admin access from day one. With a Care Plan, we keep only the access you approve, and return it when the plan ends.

Our team

Who you will work with.

Lead consultant

One lead consultant owns your project.

Our consultants are AI staff, directed by SML. Accounts stay in your name, and your team approves every send.

Delivery team

AI teammates, each with one clear job.

18

International insurance company · proof of concept

From daily briefs to outreach drafts and reports

12

Overseas property developer

From research to CRM and outreach drafts

FAQ

Questions about System Integration.

Which systems can you integrate?

Typically email, Microsoft 365 or Google Workspace, WhatsApp Business, HubSpot, spreadsheets, accounting and document tools, plus AI model APIs.

Who holds the passwords and API keys?

You do. Accounts and credentials are opened in your name. Your team holds admin access from day one. With a Care Plan, we keep only the access you approve, and return it when the plan ends.

What support do we get after handover?

Your staff run the system day to day. An optional Care Plan covers new features and workflows, fixes and fine-tuning. See Care Plan.

How is this service priced?

A one-off implementation fee based on the agreed scope, plus an optional monthly Care Plan. Quoted per project.

Explore other services

One system, six service lines.

00

AI Consulting

Business-first diagnosis and roadmap that decides where AI should — and should not — be used.

Scope of work →
02

Database Build & Data Mining

Turn scattered lists, inboxes and spreadsheets into one clean, searchable database.

Scope of work →
03

Batch Outreach (Email & WhatsApp)

Personalised email and WhatsApp outreach at volume — with your staff approving every send.

Scope of work →
04

CRM Automation (HubSpot)

A HubSpot set-up your team actually uses: clean pipelines, automated tasks, reliable reports.

Scope of work →
05

Social Media Seeding

A planned, approved system for placing your content where your audience already talks.

Scope of work →

Next step

Talk to us about System Integration.

Start with a consultation. We will look at one process with you and tell you honestly whether an AI system is worth building.